BBA+MBA (5 Year Integrated)

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OVERVIEW

BBA+MBA (5 years) is an Integrated MBA Programme for all eligible class XII pass-outs aspiring for a career in the field of business management. It is an innovatively designed dual degree programme that combines the undergraduate and postgraduate programmes – BBA and MBA.

On successful completion of five years, a 'MBA Integrated' degree will be awarded by Uttarakhand Technical University.

The program aims to not only enhance a student's management skills and knowledge but also create leaders who can make a radical impact through their Principles & Work style imbibed at the institute. The program grooms and moulds them as outstanding leaders through a world class academic experience.

On successful completion of five-years, students shall not only be awarded with the 5-year 'Integrated MBA' degree from UTU, but the institute also guarantees a placement of minimum Rs.5,00,000 as annual remuneration, subject to the requisite criteria being met by the student.

ADVANTAGE @ DBS


  • Dehradun - A Safe, Beautiful & Cosmopolitan Education City.
  • Bundle of Industry Integrated Value Added Certificates.
  • Students from 23 States & 5 Countries on campus.
  • Degree from Govt. Universities.
  • Multiple Placements for all.
  • More than 70 Companies for Campus Placement.
  • Possibilities of International Exposure.
  • Separate in campus Girls & Boys hostels with Modern Sporting & Gym facilities.
  • 23.5 Lacs p.a. highest placement in 2015-16 batch.

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Life @ DBS BBA

WHY BBA+MBA (Integrated) at DBS?

  • The programme enables students to embark upon a management career after completing 10+2 level examination.
  • Degree from Government University.
  • Innovative and uniue design and delivery of the course prepares students for challenging positions in the corporate.
  • Extensive Industry Interface Lectures from industry personnel.
  • Incorporation of Business Aptitude and Skill Enhancement (BASE) in BBA+MBA (Integrated) gives students added job oriented skills at no added cost.
  • DBS's location gives an added advantage for life projects as the institute is located next to the green industries housing Samsung, Videocon, Rasna, Woodland, Elder Pharma, etc.

50% scholarship for students securing 90% and above in class XII; Merit cum means scholarship for students securing 85% and above in class XII.

PROGRAMME STRUCTURE

This is a 5 years integrated programme wherein session starts every year from July-August. The first three years (under-graduation period) will have a semester system. It will have six semesters, with two semesters in each of the three years. The fourth and fifth year (post­graduation period) will have four semesters, with two semesters in each of the two years, in line with the existing MBA programme.

On successful completion of ve years, a 'Integrated MBA programme' degree shall be awarded by Uttarakhand Technical University.

The programme, is centered on comprehensive study of organiational management, modern business concepts and prereuisites of managerial skills. ntegrated MBA degree provides students an option to choose one major field and one minor field of specialiation from Marketing, Finance, HRM, International Business. The curriculum is interspersed with seminars, Industrial tours and industry oriented projects providing ample opportunity to interact with industry professionals.

During the tenure of the programme, students academic performance will be assessed on continuous basis and all those who meet the minimum reuirements of the programme will be promoted to the subsequent year of the study.

BUSNESS APTTUDE AND SKLL ENHANCEMENT PROGRAM:

The Business Aptitude and Skill Enhancement constitutes the package of additional value added certification programs conducted through various external/internal certifying agencies. These certification programs are integrated along with the university curriculum to imbibe the contemporary Business skills pertinent to new technology industries.

BBA MBA
1st Year 2nd Year 3rd Year 4th Year 5th Year
Art of living Youth program Web Designing, SEO NISM on Stock Market / Mutual Funds E - Commerce SAP Consultants Modules
Tally 9.0 ERP Advance XL Bank PO / MBA Entrance / Quantitative Techniques Training Foreign Tour Six Sigma Green Belt
Introduction to SAP SAP Navigation Soft Skills Training Entrepreneurship Incubation Luxury Brands Management (MKT)
Tour to Mussorie French Language Social Media Marketing Workshop on International Logistics
  • Workshop on Social Media Marketing (For marketing)
  • NSE (NCFM / NISM Certification - Derivatives) (For Finance)
  • Workshop on online statutory compliances (PF and ESIC) / Recruitment. (For HR)
Advanced Computing Tour to Nainital Tour to Manali (Actual Payment basis) Workshop on Big Data Management Domestic Tour to Mumbai - Goa.
P.S. The institute reserves the right to alter, delete, modify one, any or more courses programs, certicates or tours from the curriculum on its own discretion.

Terms of the Job Guarantee for BBA+MBA (Integrated)

Doon Business School guarantees that all students successfully completing the 5 years integrated program from the school fullling the following criteria, shall be placed in companies with minimum of annual package of Rs. 5.0 Lacs.

The minimum criteria is:

  • Minimum 70% marks at class 12.
  • Minimum 75% attendance in all semester with Minimum 60% marks.
  • Minimum 60% attendance in all career development activities.
  • The candidate should honestly sit for all job interviews suitable for his job profile.

In case the candidate is unable to find the job of minimum Rs. 5 Lacs per annum, the institute guarantees to place him/her in a suitable job for an equivalent amount or reimburse/pay the difference of the annual reimbursement received through the job till the student continues in the first job or one year which ever is earlier.

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PLACEMENTS

At DBS each student gets the opportunity to appear for more than 100 companies each year and each student is able to get the optimum placement deserved. The BBA+MBA (Integrated) programme comes with a job gaurantee subject to satisfying prespecied criteria (as given above).

For more details on placements click here.

Eligibility

All students must have passed 10+2 examination with English as one of the subjects with a bare minimum of 50% marks (Minimum Requirement as laid down by the University). However the admission to DBS BBA program is done on the combined merit of Academic records and Interview.

Course Structure

Ist Semester
  • MAM 101 Management Concepts and Practices
  • MAM 102 Business Communication
  • MAM 103 Business Statistics
  • MAM 104 Computer Application in Management
  • MAM 105 Fundamentals of Accounting
IInd Semester
  • MAM 201 Management Accounting
  • MAM 202 Business Economics-I
  • MAM 203 Business Environment
  • MAM 204 Research Methodology
  • MAM 205 Information Technology in Business
IIIrd Semester
  • MAM 301 OrganisationalBehaviour
  • MAM 302 Business Economics-II
  • MAM 303 Fundamentals of Financial Management
  • MAM 304 Fundamentals of Human Resource Management
  • MAM 305 Fundamentals of Marketing Management

IVth Semester
  • MAM 401 Quantitative Techniques
  • MAM 402 Cost Accounting
  • MAM 403 Corporate Legal Environment
  • MAM 404 Indian Ethos & Values Entrepreneurship development & Small
  • MAM 405 Business Management
Vth Semester
  • MAM 501 Strategic Management
  • MAM 502 Business Leadership
  • MAM 503 Labour Legislation
  • MAM 504 Corporate Governance
  • MAM 505 Marketing of Services
VIth Semester
  • MAM 601 Business Process Management
  • MAM 602 International Business Management
  • MAM 603 Financial Institutions and Markets
  • MAM 604 Project Dissertation Report

NOTE: For 4th year (7th sem and 8th sem) and 5th year (9th sem and 10th sem) syllabus of MBA as per the Uttarakhand Technical University will be considered.

VIIth Semester
  • MB101 Principles and Practices of Management
  • MB102 Financial Accounting
  • MB103 Statistics for Management
  • MB104 Managerial Economics
  • MB105 Business Environment
  • MB106 Business Laws
  • MB107 Business Communication
  • MB108 Computer Applications in Business
VIIIth Semester
  • MB201 OrganisationalBehaviour
  • MB202 Management Accounting
  • MB203 Operations Research
  • MB204 Marketing Management
  • MB205 Financial Management
  • MB206 Human Resource Management
  • MB207 Production and Operations Management
  • MB208 Business Research Methods
IXth Semester
  • MB301 International Business
  • MB302 Project Management
  • MB303 Total Quality Management
  • Elective Major 1
  • Elective Major 2
  • Elective Major 3
  • Elective Minor 1
  • MB308 Training Report and Viva-Voce

SPECIALISATION ELECTIVES OFFERED (Three Major and One Minor)

GROUP 1: MARKETING
  • MB 304 (M1) Consumer Behaviour
  • MB 304 (M2) Advertising Management
  • MB 304 (M3) Marketing of Services
  • MB 304 (M4) Marketing Research
  • MB 304 (M5) Retail Management
GROUP 2: FINANCE
  • MB 305 (F1) Security Analysis and Portfolio Management
  • MB 305 (F2) Financial Markets and Institutions
  • MB 305 (F3) International Financial Management
  • MB 305 (F4) Corporate Tax Planning
  • MB 305 (F5) Risk Management and Insurance
GROUP 3: HUMAN RESOURCE MANAGEMENT
  • MB 306 (H1) Industrial Relations and Labour Laws
  • MB 306 (H2) Industrial Psychology
  • MB 306 (H3) Human Resource Planning & Development
  • MB 306 (H4) Performance Management
  • MB 306 (H5) Organisational Structure and Change
GROUP 4: INTERNATIONAL BUSINESS
  • MB 307 (IB1) International Logistics Management
  • MB 307 (IB2) Cross-Cultural Business Management
  • MB 307 (IB3) Management of Multinational Corporations
  • MB 307 (IB4) International Business Laws and Treaties
Xth Semester
  • MB401 Business Ethics and Corporate Governance
  • MB402 Strategic Management
  • MB403 Entrepreneurship Development
  • MB404 Research Project
  • Elective Major 4
  • Elective Major 5
  • Elective Minor 2
  • MB409 Viva- Voce