"Evolving Landscape in Marketing"- Marketing Conclave
21st March 2023
"The world of marketing is constantly evolving, and staying ahead of the curve is crucial for success. That's why on 21st March, the DICE club at Doon Business School organized an activity on the topic of "Evolving Landscape in Marketing" for students. The purpose of the conclave was to shed light on the changing trends of marketing and bring about innovations and changes through activities, seminars, and workshops.
The conclave was graced by several prominent speakers who shared their insights and expertise on the latest marketing trends. The speakers included Ms. Shakuntala Roy, the Marketing Director of JV Scan Pvt Ltd, Mr. Jairaj Bisht, the founder of Rigveda Resort & Firstdreamtrip.com, Ms. Sarika Panchi, the founder and CEO of JiViSa Wellness, and Mr. Nalin Khanduri, a business consultant of Social Googol.
The session continued for three hours, during which the speakers shared their life journeys and explained various marketing strategies. They also interacted with the students individually to guide them on their startup ideas. Ms. Shakuntala even promised to support one of the students' startup ideas, which was greatly appreciated.
The event also featured interactive activities that kept the audience engaged and entertained. There was a group discussion where attendees could share their own insights and experiences.
The Dean, Campus Director, and other faculties of Doon Business School were also present during the session and provided their valuable insights on marketing strategies. The speakers discussed various aspects of marketing, including customer relationship management, AI and machine learning importance, distribution and retail management, and integrated marketing.
The session was a great learning experience for all the students. They gained knowledge about the latest marketing trends and received guidance on their startup ideas. The event was a success, and the credit goes to Professor Himanshu Chauhan, Dr. Rakesh Meet, Dr. Raghav Upadhaya, other faculty members, and the DICE team for conducting the successful session. In conclusion, the marketing conclave conducted by the DICE student body of Doon Business School was a great initiative to bring about innovations and changes in marketing. The insights shared by the speakers and the guidance provided to the students will undoubtedly help them in their future endeavors."