For Admissions : +91 7259162060   |



International Business / Digital Business / Media & Creative Communication / Business Analytics / Marketing / HR / Finance

Our PGDM Business programmes are designed with an objective of empowering the students with technology based new-age skills and global management perspectives, to enable them to capture new age jobs in multinational organisations. Our PGDM students have achieved new milestones every year since the program was conceptualised.


PGDM Global students are offered dual specializations in

  • Digital Business
  • Media & Creative Communication
  • Business Analytics
  • International Business
  • Marketing
  • Finance
  • Human Resource

Why Choose Our SAP Program?

SAP Global Certifications are highly regarded in the industry and can significantly enhance your profile as an SAP consultant. Obtaining these certifications validates your expertise and proficiency in specific SAP modules, providing a competitive edge in the job market.

  • Global Recognition: Our MBA program is recognized globally for producing industry-ready leaders with SAP expertise.
  • Cutting-Edge Curriculum: Stay abreast of the latest developments in SAP with a curriculum designed in collaboration with industry experts.
  • Practical Learning: Gain hands-on experience through real-world simulations, case studies, and live projects.
  • Comprehensive SAP Modules: SAP MM, SD, FICO, SCM, SuccessFactors, SAC, and SAP ERPsim.
  • Industry-Relevant Electives:Customize your learning experience with elective courses aligned with emerging business trends.
  • International Experiences: Broaden your perspective with global study tours and collaborative projects.

Why Choose Our SAS Program?

SAS specialization provides an opportunity for global certifications. Validate your expertise with certifications from SAS, giving you a competitive advantage in the global job market.SAS - a world leader in analytics. From SAS Programming to Visual Business Analytics, each course is meticulously crafted to enhance your skills in the dynamic field of data analytics.

  • Global Recognition: Our MBA program is recognized globally for producing industry-ready leaders with SAS expertise.
  • Cutting-Edge Curriculum: Stay abreast of the latest developments in SAS with a curriculum designed in collaboration with industry experts.
  • Practical Learning: Gain hands-on experience through real-world simulations, case studies, and live projects.
  • SAS Modules Essentials (Querying and Reporting-Code based Approach), Programming in Viya (Cloud), SAS® Enterprise Guide®: ANOVA, Regression, and Logistic Regression, Application of Machine Learning Using SAS(R) Viya®

  • Life @ DBS PGDM

  • Life @ DBS PGDM

  • Life @ DBS PGDM

  • Life @ DBS PGDM

  • Life @ DBS PGDM


PGDM programmes are of 2-year full time duration and are fully approved by AICTE, Government of India. Each programme is divided into six trimesters of 16 weeks duration each. Students choose their Major and Minor Specialization at the end of first trimester and take up summer project in the field of their Major Specialization after fourth trimester.

PGDM - Digital Business

Digital business uses technology to enable companies with faster and more sophisticated ways of connecting to customers and conducting business operations, both internal and external. These technologies serve as the foundation for businesses to deliver value to their customers while operating in a highly competitive marketplace, from banking and finance to IT services and products to consulting and more. Digital business demands a shift in strategic thinking and the ways in which those strategies are implemented, including how digital businesses interact with customers, interpret data, and innovate to stay ahead of their competition. Success in the age of digital business requires agility and a solid understanding of how to effectively transform the processes and culture of an organization.

The Postgraduate Diploma in Digital Business can provide you with the skills you need to successfully transform your business to function in the digital age, whether you are looking to grow within your current industry role or are making a career transition.

PGDM - Media and Creative Communication

The PGDM in Media and Creative Communication is a comprehensive course in the field of Media Management and encompasses learning’s toward various sectors of the media industry including television, print, digital media, radio, films, live events, sports, etc. It is a uniquely designed programme that caters to the ever-evolving demands of the advertising, media and communication industry.

The program delves into the detailed knowledge of each field and teaches about the correlation that exists between content creation and associated media business. It also makes a point on inculcating fundamental core management concepts and principles in the course duration.

PGDM - Business Analytics

PGDM offers specialization as major in Business Analytics and AI by incorporating full stack courses through in-class, blended and online course from the best in the industry and academia on Advanced Excel, Tableau. R, Python, SPSS, Machine Learning, Deep Learning & Block Chain Technologies. Students with no prior exposure of coding can also take up the above courses and build careers in Business Analytics and AI.

PGDM - International Business

This course is structured in a way that covers all technical as well as theoretical aspects involved in doing International business and trade. From Marco-Understanding of an Economy to Documentation involved in International trade transactions, the curriculum ensures that each student is equipped with holistic understanding of Intl. Trade Policy framework, documentation involved in transactions etc.

International business/trade can hardly be understood in its true sense through academic teachings no matter how rigorous. Each student needs to experience it live/happening to completely relate to the issues which can arise while executing it and to be aware of all the nuances involved in a particular business or even in a particular transaction. Thanks to DBS Location advantage, all DBS students get exposure to Industries involved in International trade and learn the real operation of it while seeing it live.

PGDM - Marketing / HR / Finance

PGDM course is an integrated program, designed in the context of the ever-evolving business world. Its Industry centric curriculum packed with live projects, case studies will edge you with dual specialization in any of the functional areas of management viz; Marketing, Finance and HR. This is a core specialization which can blend with any other specializations. It helps you to make a smart move in different domains with your core and ready ness towards future skills.

In continuance of the PGDM programme as a part of the curriculum each PGDM student will receive the additional certificates from the list given below depending on the specialization taken by him. Most of these certificates are industry benchmarked and delivered by industrial bodies as well.

  • SAP Certification from DBS-SAP(University Alliance)
  • Data Analytics using R/Python
  • NISM Certifications on Mutual Funds/ Security Analyst/Derivatives
  • Certification of Digital Marketing
  • Recruiter Certificate Program
  • Certification on Labour Laws Practices
  • Certification on HR Analytics & Metrics
  • Language Proficiency-Elementary French
  • Luxury Brand Marketing
  • Political Marketing
  • Certificate course on E-commerce
  • Retail Marketing
  • Orientation Big Data, Advance Excel & SPSS
  • Computerized Accounting Tally ERP-9.0
  • Outstation Tour to Mumbai/Goa
  • 36 Hrs Outdoor Leadership and Team Building Camps


In addition to the above students are exposed and certified through blended learning mode of online lectures**of faculties of international universities/industries curated by in-class tutorial and workshops. Some of the courses being offered are:

  • High Performance Collaboration: Leadership, Teamwork & Negotiation, Northwestern University
  • The Art of Negotiation, University of California
  • Marketing Analytics, University of Virginia
  • AI for Everyone,
  • Brand and Product Management, IE Business School
  • Learning How to Learn, University of California
  • High-Impact Business Writing, University of California
  • Introduction to Block chain Technologies, INSEAD
  • Scaling Operations: Linking Strategy, Northwestern University
  • Corporate Finance: Measuring and Promoting Value Creation, University of Illinois at Urbana-Champaign
  • Strategic Career Self-Management, The State University of New York
  • Blockchain and Business: Applications and Implications, INSEAD
  • Strategic Management of Innovation, HEC Paris
  • Competitive Strategy, Ludwig-Maximilians-Universität, München
  • Management Skills for International Business, University of London
  • Digital Media and Marketing Strategy, University of Illinois at Urbana-Champaign
  • FinTech Foundations and Overview, The Hongkong University of Science and Technology
  • Organizational Design and Management, HEC Paris
  • Leading Organizations, HEC Paris
  • Foundations of Strategic Business Analytic, ESSEC Business School
  • Design Thinking, University of Virginia

Students will have the option to choose up to 4 certificates through above program or similar program offered in future. Moreover 2-4 courses can be done on fully online mode – choosing from World’s best professors on top of the line new-age courses, which shall instill the way forward to self-learning and self- upgradation for lifelong learning and excellence.

*The bouquet of courses being delivered on Online/Blended Learning is dynamic in nature and can be changed frequently keeping the industry requirements, availability of resources, professors/content from the International universities/service providers. **Powered by Coursera or any similar MOOC program.

Note: The above certificates are embedded in the curriculum of the respective course and shall depend upon the specialization chooses by the student.


  • Dehradun - A Safe, Beautiful & Cosmopolitan Education City
  • Bundle of Industry Integrated Value Added Certificates
  • Students from 23 States & 5 Countries on campus
  • Multiple Placements for all
  • More than 250+ Companies for Campus Placement
  • Possibilities of International Exposure.
  • Separate in campus Girls & Boys hostels with Modern Sporting & Gym facilities
  • 23.5 Lacs p.a. highest placement

    Foreign Tour and Certificate Programs for TOP Management Institutes like IIM’s etc (Mandatory for PGDM Specialization International Business, optional at actual payment basis for all other programs)

  • One week exposure in a developed country like Dubai/Singapore/Malaysia during the two year program.
  • Get 1 Week Certificate Programs from Top Management Institutes like IIM's etc.

Throughout the program, the students at Doon Business School experience holistic learning of cross-cultural sensitivities, real world experiences, the best of academic mentors both by foreign and Indian faculties, global industry visits, high-tech class rooms, international standard facilities including comfortable accommodation, Computer Lab, Online Library, Sports and Gym facilities.

This program rightfully justifies the practical part of pursuing higher education in the area of Management. The students’ become cultural sensitive and have a broad approach to adaptability.

This program provides thoughtful understanding of how the global economy works and how organizations can best organize and operate in it. The program helps students become effective communicators and decision-makers with essential qualities of a leader. The curriculum is taught by world-class faculty. They use an engaged learning approach with case studies and discussions that stimulate class interaction.


At DBS each student gets the opportunity to appear for more than 250+ companies each year and each student is able to get the optimum placement deserved. The maximum take home salary has been Rs. 20.5 Lakhs & CTC 23.5 Lakhs. PGDM students are offered Mid-level Manager/Functional Expert/Consultant (Entry Level) profiles.

For more details on placements Click here.

Comparison Chart of Deliverables for


Click here

Rolling Admission Policy

Rolling Status means that the candidate has not confirmed his candidature within the stipulated time, but is a suitable candidate for admission to the institute. Hence, when such a candidate is ready to confirm his candidature and upon receiving the admission fee, the admission in-charge will consider his application taking into account the seats available in the course (if any) on that day or may offer an alternate course if seats are not available in that course.

"The Course nomenclature, curriculum, tenure etc. are subject to revision by the affiliating university due to implementation of NEP 2020 and all changes shall be automatically applied on the respective programs".

Apply Online
Contact us

"In accordance with the latest Govt. guideline the institute authorities at Doon Business School Group decided to call off the GDPI Scheduled at different locations till 30th May 2020. All Enrolled candidates will be interviewed via Skype/Zoom (Online mode)".